Tuesday, June 4, 2013

PBIU Small Business Idea Start Up Coach/Home Business Start Up Coach and Mentoring Program

Have You Ever Thought About Building Your Own Micro Small Business or Home Business Doing What You Love, But Don't Know Where To Start?

If So, Keep Reading..

We all know the current state of the economy is horrible. The current job climate is just plain scary out there and it does not look like it will get a great deal better anytime soon. 

According to Daily Job Cuts, almost 18,000 job layoffs were announced in the month of May 2013 alone. HP is laying off 15,000 over the next year. ESPN, Comcast, HSBC, NetApp, Boeing, Eli Lilly and many more are laying off thousands of employees. Unfilled positions are being eliminated and companies are streamlining, asking fewer employees to do more. Nobody's job is truly safe anymore. The days of spending 30 years with the same company and getting that proverbial gold watch is no longer reality.

That belief (or fear) is understandable, but false.  Quite to  the contrary, the timing has never been better to start a small business or home business;
  • First,  An excellent small business idea or home business idea spawning an awesome product or service and a solid USP (Unique Selling Proposition)will sell in good or bad economic times., properly promoted.
  • Second,  How people buy these days has changed dramatically.  The Internet has now become a prefered method of looking for and researching products and services through blogs, articles, referrals, social media like Twitter and Facebook, You Tube video and the list goes on. This not only levels the playing field, but gives even the smallest solo entrepreneur global reach.
  • Third, The Internet has also lowered the barrier to entry allowing people to start their small business or home business on a shoestring, often for less than $500.
Finally I often hear, "I do not even know where to start with building a small business or home business."

What if you had somebody to coach, mentor and guide you every step of the way for 90 days to help with your formulate your small business idea or home business idea, guide you through the planning process, be there for you with your launch, help you select, implement and measure the results of promotion strategies, and teach, encourage, and motivate you all the way to profit?

Now you do!

 No more procrastination.

I once heard somebody say it is time to take inspired action.

Are you ready?

It all begins with what I call discovering your "profitable passion."  


Welcome to Profit by Imagination University

Profit by Imagination University was founded for the sole purpose of helping
people build their own low barrier to entry (meaning low start up costs) micro small business or home business based on what I call a profitable passion. A profitable passion is a small business idea or home business idea based on what interests you the most – your passions. In a nutshell, a profitable passion is what you were born to do and often drives a life purpose based on a cause or something else close to your heart.

If you have been considering and researching becoming an entrepreneur with your own micro small business or home based business you have undoubtedly come across a plethora of small or home business opportunities promising the potential to make a  six and seven figures if you simply follow their system, buy their software or take their class.


I am going to tell you something nobody else will;





As I document in Don't Seek Success – Be Happi, making money for the sake of making money under the belief that money in and of itself is the key to happiness is a false cultural myth that pervades society.

Now do not get me wrong, I am all for making lots of money. Money makes life easier and more enjoyable. In fact it is my job to see your new small business idea or home business idea turned into a profitable venture. Money, however, in and of itself is not the key to happiness and fulfillment.

The most successful people do what they do out of passion and purpose, not money. As a result of pursuing their passion, they make more money than they ever dreamed possible, but money is not the end game. They have found their profitable passion, which often drives a specific purpose in their lives. They are making money because they are doing what they love, what they were born to do.

If you are ready to discover your own unique profitable passion and launch a micro small business or home based business based on what you love to do, what you were born to do, than Profit by Imagination University's inaugural 90 day Small Business Start Up or Home Business Start Up Coach and Mentoring Program is for you.

Why Do You Need A Small Business Coach or Home Business Coach?

First and foremost, in my experience, especially with first time start up entrepreneurs, fear and procrastination often prevails. A coach teaches, encourages, motivates and helps you overcome obstacles. In the words of Boise State University Head Football Coach Chris Peterson, it is not about winning and losing, it is about getting better everyday. Do that and the winning will take care of itself. Indeed, virtually every coach worth his or her salt echos that same sentiment. Think about all the famous people that have coaches and/or mentors;
  • Oprah Winfrey has a coach
  • Former GE CEO Jack Welch and former CEO of The Walt Disney Company Michael Eisner as well as other famous successful business executives have coaches
  • Even self help experts like Tony Robbins, Jim Rohn, and Brian Tracy all have coaches to assist them in getting better everyday.
Small Business Idea Start Up Coach/Home Business Idea Start Up Coach and Mentoring Program Details

Only 18 People will be accepted into this elite Profit by Imagination University Small Business Start Up and Home Business Start Up Coach and Mentoring Program.

I am accepting applications for only 18 spots in this unique start-up small business coaching and mentoring an home business coaching and mentoring Program. 6 Slots each are available by demographic age group;
  • 6 Baby Boomers (Ages 49 to 64)
  • 6 Generation X (Ages 35 to 48)
  • 6 Young Adult (Ages 18 to 34)
If you are accepted, your new small business idea or home business idea and new small business or new home business will be featured in one of the Profit by Imagination series of books to be released over the next 18 months. The first Profit by Imagination book to be released in late November 2013 is the Boomer Edition to be followed in 2014 by a Generation X edition and Young Adult edition in 2014. Your case study and progress will also be featured in the Profit by Imagination Small Business Idea and Home Business Idea Blog.
This intensive 90 day small business idea start up coach or home business idea start up coach and mentoring program is divided into five blocks;

Profit by Imagination Small Business Idea and Home Business Idea Coach and Mentor Program Details

Block One – Idea


This is where we will explore your passions and brainstorm potential profitable passions that can be turned into a viable low barrier to entry (low cost to start) micro small business or home business. The Profitable Passion Idea Block consists of three to four 45 minute one on one telephone calls to brainstorm your profitable passion small business idea or home business idea over the first two weeks of the program. In between phone calls you will have unlimited email support.

Block Two – PlanOnce you have settled on your profitable passion small business or home business idea, the next four weeks will be spent in the planning phase. We will utilize my exclusive Profitable Passion One Page Business and Marketing Plan. (Full scale business and marketing plans are simply are intimidating and simply not necessary for low barrier to entry small or home businesses.) We will walk through your mission, product, pricing, pre-launch promotion and publicity. Select a launch date, and decide on up to 3 initial post launch marketing and promotional tools. The planning phase consists of two 45 minute one on one phone calls each week of the this four week block.
Block Three – Launch!The big day is here! Your new small business or home business is ready to launch. This is a celebration day, but no time to rest, it is time to move on to the promotion block.

Block Four -Promotion
Promotion is crucial to making a profit with your new Profit by Imagination small or home business profitability. Thus, it is the longest block in the program. The remaining 6 weeks will be spent implementing the 3 promotional strategies selected in the planning phase. We will talk once a week in a one on one 45 minute phone call with unlimited email support. As we go along we will measure the results of each promotion strategy, and refine, add or eliminate strategies based on what is working well vs. what may not be working as well.
Block Five – Profit.
Congratulations! You have completed the 90 day program, have your very own profitable passion small or home business and are not making money. As a client of the inaugural Profit by Imagination Coaching Program you will have unlimited email support for life. I will always be available to help.

Common to All Blocks;
  • You will receive a summary and action plan within 24 hours of each call.
  • You will be expected to complete the action plan discussed in each call prior to the next call.
  • You will be invited to participate in a bi weekly mastermind group with the 6 other Profit by Imagination participants in your age group.
  • Call can be done after hours to accommodate work and family.
Plus as mentioned earlier, your case study and new small business or home business idea will be featured in one of the Profit by Imagination series of books to be released over the next 18 months and your progress featured in the Profit by Imagination Blog.
What Does All This Cost?

Small business and home business coaching and mentoring programs can cost thousands of dollars. The Profit by Imagination Small Business Stat Up and Home Business Start Up Coaching and Mentoring Program is probably the cheapest business start up coaching program you will find. Many coaches hide the cost in their sales offer, but I want to be up front with you. The cost of the 90 day program is only $249 per month for a total of $747. And if you would like to pay up front, I will knock off $148. You total cost is $599!

How and Why Am I doing this so Inexpensively?

First this is the inaugural program for Profit by Imagination University. Second, I want your case study for one of the Profit by Imagination books. Third a modest investment will assure that you do not give up and she your profitable passion through.

Not Ready for the full Profit by Imagination Small Business Idea Start Up or Home Business Idea Start Up Coach Program?

You may be interested in my Profitable Passion Small Business Idea or Home Business Idea Brainstorming Call. This is a one time, one on one telephone call to help you brainstorm your profitable passion. This 60 minute call is only $99. Within 24 hours of completing the call you will receive a written summary of the call and have some very good business ideas based your own unique passions.

Remember, only 18 people will be accepted into this program, 6 from each age group.Once those spots are filled, you will have to wait until next year when I begin accepting new clients, the investment will be more and your small or home business idea and company will not be featured in the Profit by Imagination series of books.


Your Coach

Michael Brooks spent 30 years in the world of politics. Today, he is an author, entrepreneur, and a small business and home business media and marketing consultant. He founded Profit by Imagination in 2006. After several years off he had been encouraged by many people to bring Profit by Imagination back bigger and better than ever.

Michael is considered one of the leading small business idea and home business idea experts in the in the country. His passion is helping people find their “profitable passion” through “Profit by Imagination.” Brooks has appeared on numerous radio talk shows and penned many articles on the Profit by Imagination concept. He is the author of the book, Don't Seek Success – Be Happi and is the originator of “The Profitable Passion One Page Marketing Plan. Brooks is a native Californian.
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